I was excited to receive this as it seemed a really convenient way to take high quality 4K video, and I wasn't disappointed. While I've never heard of the brand before and was concerned that it would be some cheap product, I was surprised how nice it felt out of the box and how easy it was to set up. Straight out the box, it turned on and could easily cycle through the different modes such as auto follow or pan. The menu, surprisingly, is touch screen and can easily be swiped down to adjust the audio and visual settings, change to 'professional mode' and adjust the frame rate and resolutions. What you do need before you can use it, is a micro SD card - the camera won't record without it, as there's no built in storage. They really should make that clearer as if I hadn't got one already, I would have had to buy one especially. What I'm most impressed about is how stable the camera is and how easily it follows whatever you're recording - the camera itself has so much movement and flex on the arm, so can really hold it's fix no matter how much your hand might move. The app works well and it was easy to download my recordings to my phone via the wifi connection, and you can also use the phone app as a second screen to view what the camera sees. The only downside I've noticed so far is how hot the handle to the camera gets - more than a few minutes and you can really feel the burning in your palm. It's definitely designed for very short clips, unless you don't mind it getting hot in your hand. This would be an ideal camera for anyone who vlogs or wants to take high quality video on the go, without draining your phone - I imagine it would be perfect on holiday or at a theme park, where you could make the most of it's tiny size and high stability recording.